Knowledge

Across topics and issues, borders and industries, we have the thought leadership you need to stay ahead of changes in the law.

Follow us:

Publications

Insights and Analysis

Launching our Total Brand Care platform: Strong and effective branding is business-critical.

Strong and effective branding is business-critical. However, branding aspirations are often challenged. You can spend significant time and money only to find that your branding does not...

Insights and Analysis

Global Intellectual Property Outlook 2020 – Two steps forward and a look back

Our fourth annual Global Intellectual Property Outlook reflects on some of the biggest developments from 2019, and provides valuable insights on upcoming changes in 2020. From key decisions ...

Insights and Analysis

International Products Law Review 2019: Issue 75

We are excited to bring you the latest issue of our International Products Law Review with insights and updates on all aspects of products law. In this issue, we explore the trustworthiness ...

News

Total Brand Care: Integrate Social Purpose into Everything You Do.

Brand, mission and positive social influence. The world is changing. Brand value, revenue, cost of capital and talent retention are increasingly driven by those brands that...

News

Total Brand Care: Integrate Social Purpose into Everything You Do.

Brand, mission and positive social influence. The world is changing. Brand value, revenue, cost of capital and talent retention are increasingly driven by those brands that...

News

Total Brand Care: Effective PR Communications to Minimize Damage to your Brand Total Brand Care

Nobody likes to think about crisis management, and more often than not, businesses aren't prepared to respond effectively when a disaster strikes. A poorly managed crisis can have a huge...

News

Total Brand Care: Effective PR Communications to Minimize Damage to your Brand

Nobody likes to think about crisis management, and more often than not, businesses aren’t prepared to respond effectively when a disaster strikes. A poorly managed crisis can have a...

News

Total Brand Care: Brand Creation – Get it Right from the Start Total Brand Care

A strong brand can be one of your most valuable assets. It's a tool to communicate, build loyalty, and drive new revenue. But effective brand management is not just about trademarks...

News

Total Brand Care: Brand Creation – Get it Right from the Start

A strong brand can be one of your most valuable assets. It’s a tool to communicate, build loyalty and drive new revenue. But effective brand management is not just about...

Loading data