Audrey Haroz Reed | Washington, D.C. | Hogan Lovells

Audrey Haroz Reed

Partner Intellectual Property, Media, and Technology

Reed Audrey

Audrey Haroz Reed
Reed Audrey
  • Overview
  • Experience
  • Credentials
  • Insights and events

Audrey Reed is focused on helping your business grow. As the Global Head of our IP & Technology Transactions practice and a member of our firm’s Global M&A Leadership Team, Audrey brings a breadth and depth of experience to significant commercial projects and strategic transactions.

Audrey represents clients on their commercial and IP transactions in the global arena. Her work includes assisting clients throughout the full life cycle of products and services – from discovery and acquisition through development to commercialization and protection. She is experienced with all aspects of the supply chain, including procurement, logistics, manufacturing, and distribution arrangements. She also drafts and negotiates complex IP licensing and outsourcing agreements.

Audrey works in close coordination with our mergers and acquisitions team. She advises companies on IP aspects of corporate transactions. She has significant experience with transition services agreements, license agreements, and other commercial arrangements that are needed to keep a business running throughout an acquisition or divestiture.

Audrey represents clients across a wide range of industries, including aerospace and defense, automotive, consumer products, e-commerce, energy, industrial products, IT, media and entertainment, life sciences, and telecommunications.

Representative experience

Mercedes Benz Group AG a joint venture with MN8 Energy to develop, own and operate a Mercedes-Benz branded network of 2,500+ high-powered electric vehicle chargers across the United States and Canada.

Advising Ford Motor Company on Volkswagen AG's US$2.6bn investment into Ford's autonomous vehicle platform company, Argo AI.

Representation of Honeywell on its US$1.5bn acquisition of Intelligrated, a leader in supply chain and warehouse automation solutions.

Representation of Honeywell on its acquisition of Transnorm, a leading provider of warehouse automation solutions.

Representation of Dell Technologies Inc. on the sale of RSA business to a consortium led by Symphony Technology Group, Ontario Teachers' Pension Plan Board, and AlpInvest Partners for US$2.075bn.

Representation of Dell in the sale of its Dell Services IT services business to NTT Data.

Representation of Audi, BMW, and Daimler in connection with their purchase, as a consortium, of the HERE mapping business from Nokia.

Representation of Fox Entertainment Group in the formation of a joint venture with NBC Universal and Providence Equity Partners to create Hulu.com.

Representation of Ford Motor Co. in its sale of Volvo Cars to Zhejiang Geely Holding Group Co., Ltd, and in its sale of Jaguar and Land Rover to Tata Motors Limited.

Representation of Cisco Systems, Inc. in its acquisition of Assemblage, Inc. and DocumentReady ApS and in its separate acquisition of Panoz GmbH.

Representation of Fox Interactive Media in its acquisition of a number of internet and technology companies, including Photobucket.

Representation of GE Healthcare in its proposed acquisition of Thermo Fisher's cell culture, gene modulation, and magnetic beads businesses for around US$1.06bn.

Representation of HarperCollins Publishers in its acquisition of Thomas Nelson, Inc.

Ongoing representation of Time Warner Cable in connection with a variety of commercial agreements.

Representation of Ford Motor Company in connection with its global alliance with Volkswagen AG.

Credentials

Education
  • J.D., Vanderbilt Law School, 1998
  • B.A., University of Virginia, with distinction, 1995
Bar admissions and qualifications
  • District of Columbia
  • New York
  • Virginia
Memberships
  • Member, American Bar Association
  • Member, Virginia Bar Association

Recognition

Impact Deal of the Year

Managing Intellectual Property

2024
Media, Technology, and Telecoms: Outsourcing

Legal 500 US

2017-2020
Media, Technology, and Telecoms: Technology: Transactions

Legal 500 US

2012-2017
IP Star - District of Columbia

IP Stars

2014-2024
IP Star - New York

IP Stars

2014-2024
IP Star - United States

IP Stars

2014-2024
Top 250 Women in IP

IP Stars

2013
Legal Elite for Intellectual Property

Virginia Business Magazine

2008, 2010